A New Perspective


We take a strategic approach to creating great work that will connect with your stakeholders.

Through public relations, brand strategy, social media, content creation and bold thinking, our team of experts will bring your brand to life and convert customers into advocates.

Whether you are a multi or international, a startup destined for greatness, or the family empire next door, EMG is here to navigate you through this new era of communications.


How We Work


EMG: A new perspective.

The EMG collaborative model continually delivers incredible outcomes for clients by offering custom-built solutions created by recognised and experienced professionals. You only pay for the resources you need; not someone else’s overheads. A high use of technology maintains lower costs and greater efficiencies.

We, at EMG, are: relationship brokers, content authors, thought leaders, change orchestrators and finishers.

Our process for maximising every campaign we undertake can be captured in four behaviours:

Set the agenda Start the debate Steer the conversation Sustain the momentum

What We Offer


Because of the diverse and multi-disciplinary background of our team, EMG offers a fresh perspective on how to solve the communications challenges in your business.

You can select what you need from our list of services below; and we can also connect you to our trusted partners to deliver broader digital and creative solutions:

Strategy & Engagement Digital & Social Media Brand & Communications Corporate & Public Affairs Reputation & Issues Management Government Relations



With experience across the government, not for profit and corporate sectors, as well as a multitude of industries, you’ll find EMG has the knowledge and the skills to tackle your specialist area of business.


Our team has experience across all levels of government, from local to State and Federal Government.


We have delivered a variety of work in finance, property, B2B, B2C, education, retail, franchise, automotive, IT, health & beauty, aged care, sports media and fashion. Our clients have included CPA Australia, Symbion Health, Nissan, Red Energy, National Australia Bank, Specsavers, Coffey Mining, HP, Shell and Fonterra.


We have worked in the arts, health and community services as well as with a range of NGOs. Our clients have included Beyond Blue, The Australian Red Cross, World Wildlife Fund and National Stroke Foundation.

EMG People

Enjoy A New Perspective


Address: Ground Floor, Suite 3, 250 St Kilda Road Southbank, Victoria, 3006.
Phone: +61 9690 2117
Email: hello@effectusmarketinggroup.com.au